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Mikhail Oparin, M.A.

Mikhail Oparin, M.A.

Strategic Communication, Portland OR

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Tag: UPC

Posted on October 22, 2009

Reading Response to: “Smart Leaves”

This chapter begins from the history of the UPC.  The need to organize the products under one system, one bar code shows how we as humans operate in this world.  This chapter nicely touches up on the organization by comparing the two orders with one another, exposing the nature of the rigid vs. faceted structure.  …

Continue reading "Reading Response to: “Smart Leaves”"

  • Portfolio Index
    • Consumer Behavior and Brand Development
    • Crisis Communication in Global Contexts
    • Creative Media Strategies and Techniques
    • Ethics for Professionals
    • Marketing Communication Management and Campaigns
    • Multimedia Content Creation
    • Persuasion for ProfComm
    • Professional Digital Content Promotion

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