Awareness Campaign Part 3: Timeline and Metrics

Publish Schedule Foster WA is an annual strategic campaign that culminates with a gala event at the end of the year to raise funding and build awareness for the foster system in WA state.  Based on grassroots, this event can utilize local public government and educational cable channels to produce interviews, monthly magazine that concentrate …

Awareness Campaign Part 2: Messaging and Creative Concepts

INFORM  |  IMPACT  |  INSPIRE PART 2: MESSAGING AND CREATIVE CONCEPTS Washington foster system is overloaded. Many children are without families, there are not enough foster families to take care of the kids, state workers overloaded and existing foster parents are stretched thin to provide a good environment for kids. Budget is limited and not …