Strategic Communication, Portland OR
Writing for multiple channels using best practices and industry standards for promotional communications, storytelling, campaigns and technical materials.
INFORM Â | Â IMPACT Â | Â INSPIRE PART 4: PRESENTATION DESIGN View presentation in Google Slides Overview: Becoming a foster parent for the kids in our own community is the right thing to do. Not many are aware that there is an extremely large amount of kids in our own state of Washington who are in need …
Continue reading "Awareness Campaign Part 4: Presentation Design"
Publish Schedule Foster WA is an annual strategic campaign that culminates with a gala event at the end of the year to raise funding and build awareness for the foster system in WA state. Â Based on grassroots, this event can utilize local public government and educational cable channels to produce interviews, monthly magazine that concentrate …
Continue reading "Awareness Campaign Part 3: Timeline and Metrics"
INFORM Â | Â IMPACT Â | Â INSPIRE PART 2: MESSAGING AND CREATIVE CONCEPTS Washington foster system is overloaded. Many children are without families, there are not enough foster families to take care of the kids, state workers overloaded and existing foster parents are stretched thin to provide a good environment for kids. Budget is limited and not …
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INFORM Â | Â IMPACT Â | Â INSPIRE AWARENESS CAMPAIGNÂ PART 1: CAMPAIGN PLANNING Defining the Problem: Not every family wants to have kids but every kid must have a family. Foster Washington is a campaign to raise awareness for kids without families. Becoming a foster parent for the kids in our own community is the right thing to …
Continue reading "Awareness Campaign Part 1: Campaign Planning"